Dubo, Dubon, Dubonnet

Who remembers the advert “Du pain, du vin, du Boursin”?

What I didn’t know until relatively recently is that it is a take on a classic French advertising slogan from 1932 for a different product: “Dubo, Dubon, Dubonnet”.

Dubonnet is a sweet vermouth which goes amazingly well with gin (apparently HM The Queen Mother was partial to the cocktail).

Stir one part gin (20-25mls) over ice with two parts Dubonnet (40-50mls) and then strain when chilled into a cocktail glass and add some orange zest and you have the classic Dubonnet cocktail. I also recently had this in a restaurant in a rocks glass with saffron gin which was equally lovely.


Photo taken on my iPhone with Hipstamatic


One thought on “Dubo, Dubon, Dubonnet

  1. Pingback: Celebrating Shiitake | iago80

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